I had a delicious kale salad at a potluck so I came home and tried to recreate it. I was previously not a fan of kale, because it's nasty. But in doing some research, I learned that I just wasn't treating it right. I learned a lot making this salad. First, kale is cheap! I got a whole huge bunch of it for 99 cents, and it was even organic! I'm not one of those "must eat organic" people, but it was the same price as the pesticide-laden version, so I went organic.
The biggest thing I learned is that kale likes to be massaged. Who doesn't? You're supposed to drizzle it with olive oil, sprinkle it with kosher salt, and massage it for three to five minutes. It undergoes a miraculous change! It gets darker and smaller (wilts just a little), and doesn't taste bitter at all anymore. There's some scientific reason for the change, but I don't remember what it is, because I didn't really care. Something about breaking down cell walls. In the picture, the leaves on the left have been rinsed and removed from the stalky ribs. The ones on the right have been massaged for a few minutes.